Ever heard an editor say, 'thanks for calling but it's not really news'.  The media are busy people, and their audiences are busy people, so to get yourself into the press you've got to have something interesting and here's the word 'newsworthy'.  Well that's all fine and good except what if you don't have anything new?  Well what has your business done lately, it need not be a new product.  Take the British Library for example.  They've just digitised pages from 19th century newspapers and put them online.   Two million documents are available for everyone to see.  The documents have to be paid for but the Library made their work newsworthy just by talking about what they have done and it was covered in the national media.  So what has your business done recently?

It can be difficult to look at the economy with a 'the glass in half full' attitude and even the most optimistic of us can feel it's all doom and gloom for small businesses marketing themselves at the moment. But things look like they are on the upturn in recession-hit Britain.  I think small businesses are one of this country’s little-known success stories. The Happy Small Business Report we collated shows the positive impact they have right across the country. Small businesses make up a substantial proportion of the UK economy and they can play a major role in steering us all back to better times. And acting positively in a recession is the key to surviving - and even thriving – through the recession. Did you know that most small firms not only expect to make a profit but are looking to grow their businesses and invest in training staff in 2009?